Monthly Archives: March 2010
iBeliever
It's an understatement to say there was so much build up prior to Apple's unveiling of the iPad. The net was buzzing with what Apple would introduce. Would it be an iSlate or iTablet or some form of a netbook? When they introduced the iPad and its feature set, most people thought it was just a larger version of the iPod Touch. In a lot of ways it is... Yet will it succeed?
Creating a Greener Workplace
It’s that time of year again – pubs are stocked up on green food coloring, Shamrock Shakes flow like water, and Leprechaun is checked out of every video rental store. That’s right; it’s St. Patrick’s Day! You wear green, you drink green, and you party green. How about you start working green? In the spirit of St. Patty’s Day, here are a few things you can do in the office to make a difference every day.
Posted in Direct Partners Tagged green revolution, recycling, saving trees, sustainability 2 Comments
Rapportive & Banner Ads
With convergence of web and TV media, and more savvy online users just over the horizon, the usefulness of pay-per-click has unquestionably diminished... As ads become more obnoxious, some reactionary developers have turned to browser plug-ins to block ads or replace them with artwork or even personal photos. Nothing super innovative has happened in this space, until the UK start-up Rapportive released their Firefox and Chrome plug-in.
Posted in Creativity, CRM, Marketing, Web Development Tagged Advertising, banner ad, banner ads, banner blindness, Email, pay per click, relevant links 1 Comment
Augmented Reality
Have you heard of Haddad’s Theorem? It was discovered in 1906, it states that 80 percent of your profits as a company are derived from 20 percent of your audience, and it’s named after Munir Haddad, a co-worker of mine. How did one of the guiding principles of economic theory get to be named after a man born 65 years after the principle was discovered? Pull up a chair…
Why Email Marketing Isn’t Dead in the Age of Social Media