Category Archives: Social Media

“Today’s gossip is tomorrow’s headline.” – Walter Winchell

From networking sites like Facebook and MySpace, to product forums, or product ratings on Amazon, social media encompasses activities that integrate technology and social interaction. Managing your brand’s reputation in this communication medium is an essential part of marketing efforts.

Why Email Marketing Isn’t Dead in the Age of Social Media

By Terry Lee | Published: March 30, 2010
There’s a lot of online chatter about how social media is taking over the online marketing landscape and how this affects email marketing. We’re going to take a look at what email currently means and how it integrates with social media to become another avenue for acquisition/retention marketing.
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