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	<title>Comments on: Rapportive &amp; Banner&#160;Ads</title>
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		<title>By: The Doctor</title>
		<link>http://blog.directpartners.com/creativity/rapportive-banner-ads/comment-page-1/#comment-110</link>
		<dc:creator>The Doctor</dc:creator>
		<pubDate>Wed, 02 Jun 2010 13:56:21 +0000</pubDate>
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		<description>Another reason people use ad blockers is because the ads often take three or four times as long to load as the rest of the page, slowing down the browsing experience.  Block advertisements speeds up page loading time and makes it more likely that we&#039;ll actually bother to look at a page, rather than closing the tab or hitting the back button and moving on.</description>
		<content:encoded><![CDATA[<p>Another reason people use ad blockers is because the ads often take three or four times as long to load as the rest of the page, slowing down the browsing experience.  Block advertisements speeds up page loading time and makes it more likely that we&#8217;ll actually bother to look at a page, rather than closing the tab or hitting the back button and moving on.</p>
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