Tag Archives: data
Unlocking Sustainability with Data
We now have more than a "Cray in every tray" (http://www.cray.com/Home.aspx). Computer memory storage advances and cost decreases have now allowed us...
Posted in Direct Partners, Goodified Also tagged conscious capitalism, social good, sustainability Leave a comment
Twitter API Updates – Direct Partners Roundtable Discussion
Over the past month, Twitter has alerted users of some changes they will be making. Direct Partners employees sat down to discuss the impact of these changes and what they mean for the marketing world.
Posted in Direct Partners, Measurement, Search, Social Media, Strategy, Technology, User Experience, Web Development Also tagged API, Insight, twitter, Usability, UX Leave a comment
8 Great Tips for Large-Scale Email Deployments
At Direct Partners, we’re recognized for our direct approach to marketing. We collect large sets of customer information, conduct data analysis and market based on our informational findings. Direct Partners sent over a quarter of a billion emails in 2009 and would like to share our ideas about deploying large scale emails.
Posted in CRM, Marketing Also tagged compliance, Database, Email, email campaign, email list Leave a comment
Learn CRM through Obscure Poetry Forms
When I tell people at swanky Hollywood gatherings that I work on glamorous high profile CRM campaigns for the world’s top brands, the universal response I hear is inevitably “oh, I wish I could do that, but I’m sure it’s too complicated for my tiny brain.” To which I say, “nonsense, just because you’re a famous supermodel/crimefighter known only for your looks, I’m sure you’d do just fine.” Then I fix us another drink and we see where the evening goes.
Posted in Creativity, Data & Analytics, Innovation, Marketing, Strategy Also tagged Advertising, audience, Branding, cocktails, consumer response, marketing concepts, poetry Leave a comment
Meet Our Data
Some introduce themselves with a picture, some with a handshake or a hello; at Direct Partners, we do it with Data.
Super Bowl Infographic: The Social Bowl