Tag Archives: Information Science

If Direct Partners ran an airline…

By Mark Nelson | Published: February 4, 2010

South Africa’s Kulula airlines recently received the rebranding treatment they applied this 101 guide to the various parts of the airplane.

Posted in Design, User Experience | Also tagged Interactive, UX | 1 Comment

What is User Experience and why is it important?

By Mark Nelson | Published: November 11, 2009

User Experience (UX) is a science, that uses the scientific method to observe, measure, hypothesize, experiment and draw conclusions. User Experience is constantly researching ways to improve the status quo, always investigating user interaction and formulating new ideas and methods to combat waste.

Posted in User Experience | Also tagged UE, Usability, UX | Leave a comment

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Tag Archives: Information Science

If Direct Partners ran an airline…

What is User Experience and why is it important?

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