Tag Archives: UX

Twitter API Updates – Direct Partners Roundtable Discussion

By Melanie Moser | Published: October 12, 2010
Over the past month, Twitter has alerted users of some changes they will be making. Direct Partners employees sat down to discuss the impact of these changes and what they mean for the marketing world.
Posted in Direct Partners, Measurement, Search, Social Media, Strategy, Technology, User Experience, Web Development | Also tagged , , , , | Leave a comment

Simulation Innovation: The Next Generation of Console Gaming

By MXMLLN Montgomery | Published: September 13, 2010
This Fall 2010 will be a significant turning point for the games industry. PlayStation and XBox will both be releasing new motion gaming peripherals, which will continue to remove focus from hardcore gaming. During this exciting time, the next generation of music peripherals for rhythm-based games will be released. We will explore what the new music hardware will look like, what customers should look out for, and how gameplay user interfaces will evolve to accommodate the new instruments.
Posted in Innovation, Technology, User Experience | Also tagged , , , | 1 Comment

If Direct Partners ran an airline…

By Mark Nelson | Published: February 4, 2010
South Africa’s Kulula airlines recently received the rebranding treatment they applied this 101 guide to the various parts of the airplane.
Posted in Design, User Experience | Also tagged , | Leave a comment

What is User Experience and why is it important?

By Mark Nelson | Published: November 11, 2009
User Experience (UX) is a science, that uses the scientific method to observe, measure, hypothesize, experiment and draw conclusions. User Experience is constantly researching ways to improve the status quo, always investigating user interaction and formulating new ideas and methods to combat waste.
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